E- Mail Marketing
Marketing2Sales: Adding Value to a Readers Life through E-Mails!
In the pre internet era, exchange of thoughts and ideas or even merely information used to take place either by writing letters, post cards, telephones or even personal visits. With the evolution of Technology and revolution of the Internet, this process has seen a dramatic change. So much so that communications are at finger tips! This was when E-Mail or Electronic Mail arrived on the scene.
What is E-Mail all about
E- Mail is a process where communications and messages are distributed between two computer users or multiple computer users, through electronic means. Every user has an independent and unique identity called E-mail id which is his source id, from where he communicates. Likewise the recipient also has an email id to which the sender’s message is transmitted to. E-Mail Id is also referred to as E-mail Address.
Why are E-Mails so popular
This diagram helps us to know why.
We now know what we can achieve through an E-Mail. With changes in Technology as explained in the beginning, E-mail has become a very popular platform through which companies have begun promoting their businesses. Digital Marketing on a large scale includes the process of E-Mail marketing. As such E-Mail Marketing can be defined as process of sending commercial messages to a single customer or group of customers. Every commercial message pertaining to business information can be included under the process of E-Mail Marketing.
It is of paramount importance to stay focused on the subject of interest while sending an email as well as the specific customer, it should reach. Any small mistake can lead to the entire email being rejected by the customer, especially if the subject does not interest him/her. E-mails should also be short and to the point. Long stories are likely to turn a potential customer away from the purpose.
We have seen why E-Mails are popular. Let’s now see why the process of E-Mail Marketing has become equally popular.
We at Marketing2Sales understand your genuine and specific needs. We also endorse the fact that, ‘People generally don’t buy what you do; they buy because why you do!’ We go that one step ahead that your promotional campaign reaches a larger sector of audience and by being most economical, we work with a definite mindset of productivity. Instead of just automating processes, Marketing2Sales enhances human interactions and that is why get connected with us and explore a world of business opportunities as our job has always been to understand how a customer wants to promote his product or services and gain maximum return on investments.
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