Marketing2Sales: Establishing Dealers to become Leaders!
For many years, Dealer is the core subject discussed while developing and marketing strategy to promote a product. Generally, a Dealer is one who buys products from a company and sells it on behalf of the company. The best example here would be an Automobile Dealer who buys and sells branded cars. A well established dealer network goes a long way in achieving a successful business promotion campaign. However there is a difference between a Dealer and a Distributor which would be worth an understanding. To understand this let us take an example of Consumer Durables like soap or a brush etc. In this case a distributor of these products will be a wholesaler who will sell them to the dealers while the dealers can be seen as retailers who directly sell it to the public.
Key aspects to a good Dealer Development Program
As a company it is very important and critical to have a good dealer development program. Needless to say, a dealer is the face of any organization and the more educated a dealer is with respect to product knowledge and development, the more advantageous and beneficial he can be to the organization. For this to happen, there are few key points a company must focus on and try to implement.
As shown in the diagram below,
Advantages of Dealer Development
Marketing2Sales has a well established business promotion network in Pune. Our Staff and Engineers are well equipped with developments and knowledge to support dealer developments and establish dealer network for any type of product. We impart the required knowledge share to our customers and educate them on the advantages of having a good dealer network. All this at no extra cost aimed towards your progress leading to our progress.
Marketing 2 sales is expert in dealer development and dealer management with 15 years of experience in pre and post sales with dealer development and dealer management.
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We work for small manufacturer with high quality and want to expand their business in next level over a period of time. We only help to developer we ensure the dealer is dealing in same domain and give adequate training to dealer and help the dealer to develop business and also involved in dealer management services .
Searching and appointing correct dealer in correct market segment and correct location is our specialty and there we stand we believe right dealer can take the business up only if the support and other dealer development activity is done.
We develop dealer and train him to do good business and also take care of their end client and support them to make more sales.
We develop dealers for small manufacturer in India.
We also develop dealer for export.
We develop dealer for technical products.